[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.lienkalenka.sk\/financne-prepadaky\/#Article","mainEntityOfPage":"https:\/\/www.lienkalenka.sk\/financne-prepadaky\/","headline":"Finan\u010dn\u00e9 prepad\u00e1ky","name":"Finan\u010dn\u00e9 prepad\u00e1ky","description":"V 80tich rokoch niektor\u00e9 firmy zistili, \u017ee na videohr\u00e1ch sa d\u00e1 viac ne\u017e slu\u0161ne zarobi\u0165. Jedn\u00e1 sa o nieko\u013eko mili\u00f3nov dol\u00e1rov. Videohry boli na trhu nov\u00e9 a preva\u017ene ka\u017ed\u00fd, kto mal okolo 15 rokov do tejto \u010dinnosti investoval. Teda lep\u0161ie povedan\u00e9, ich rodi\u010dia investovali, aby svojim potomkom spravili rados\u0165. Po \u00faspechu firmy Atari sa pridala...<p class=\"more-link-wrap\"><a href=\"https:\/\/www.lienkalenka.sk\/financne-prepadaky\/\" class=\"more-link\">Pre\u010d\u00edta\u0165<span class=\"screen-reader-text\"> &ldquo;Finan\u010dn\u00e9 prepad\u00e1ky&rdquo;<\/span> &raquo;<\/a><\/p>","datePublished":"2017-05-28","dateModified":"2023-04-28","author":{"@type":"Person","@id":"https:\/\/www.lienkalenka.sk\/author\/#Person","name":"","url":"https:\/\/www.lienkalenka.sk\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/06eaac2906ebd8f5abb4917f3140de1503ec690466d6a69c4ec202bf5b15537c?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/06eaac2906ebd8f5abb4917f3140de1503ec690466d6a69c4ec202bf5b15537c?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"lienkalenka.sk","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.lienkalenka.sk\/wp-content\/uploads\/img_a281841_w2025_t1501270407.jpg","url":"https:\/\/www.lienkalenka.sk\/wp-content\/uploads\/img_a281841_w2025_t1501270407.jpg","height":0,"width":0},"url":"https:\/\/www.lienkalenka.sk\/financne-prepadaky\/","wordCount":449,"articleBody":"V 80tich rokoch niektor\u00e9 firmy zistili, \u017ee na videohr\u00e1ch sa d\u00e1 viac ne\u017e slu\u0161ne zarobi\u0165. Jedn\u00e1 sa o nieko\u013eko mili\u00f3nov dol\u00e1rov. Videohry boli na trhu nov\u00e9 a preva\u017ene ka\u017ed\u00fd, kto mal okolo 15 rokov do tejto \u010dinnosti investoval. Teda lep\u0161ie povedan\u00e9, ich rodi\u010dia investovali, aby svojim potomkom spravili rados\u0165. Po \u00faspechu firmy Atari sa pridala i spolo\u010dnos\u0165 Nintendo, ktor\u00e1 dovtedy vyr\u00e1bala hracie karti\u010dky. No zachv\u00ed\u013eu sa z nich na dlh\u00fa dobu stal nepremo\u017eite\u013en\u00fd obor na tomto trhu poskytuj\u00facom videoz\u00e1bavu na na\u0161ich TV. Dnes u\u017e by som nepovedal, \u017ee stoja na prvej prie\u010dke, no st\u00e1le sa radia k top v\u00fdrobcom, ktor\u00ed poskytuj\u00fa tieto slu\u017eby a produkty. Ale sp\u00e4\u0165 k veci. Po vzore firmy Atari a Nintendo sa postupne pridala i firma Sega, ktor\u00e1 zo\u017eala \u00faspech v 90tich rokoch. Skr\u00e1tka spolo\u010dnosti zbadali, \u017ee na tomto druhu biznisu sa d\u00e1 pekne zarobi\u0165. No ako to b\u00fdva, aj v tomto odvetv\u00ed sa za\u010dali prejavova\u0165 fat\u00e1lne ne\u00faspechy, ktor\u00e9 n\u00e1sledne viedli k ve\u013ekej strate nahromaden\u00fdch financi\u00ed. Za prv\u00fd fat\u00e1lny ne\u00faspech sa pova\u017euje v\u00fdroba videohry E.T.  \u00c1no, jedn\u00e1 sa o toho sl\u00e1vneho mimozme\u0161\u0165ana, ktor\u00fd sa mal tentokr\u00e1t zjavi\u0165 i na hernej konzole Atari 2600. P\u00edsal sa rok 1982, najob\u013e\u00fabenej\u0161\u00edm filmov\u00fdm trh\u00e1kom sa stal film E.T. a bl\u00ed\u017eili sa Vianoce. Deti mali 2 najv\u00e4\u010d\u0161ie z\u00e1\u013euby &#8211; mimozem\u0161\u0165ana E.T. a hern\u00fa konzulu Atari 2600. Preto sa ani nie mesiac firma Atari rozhodla za dobu troch t\u00fd\u017ed\u0148ov vyrobi\u0165 videohru pod\u013ea tohto sl\u00e1vneho filmu. Do predaja pri\u0161lo viac ne\u017e mili\u00f3n kaziet, ktor\u00e9 obsahovali t\u00fato &#8222;hru.&#8220; Videohra bola o\u010dividne nedokon\u010den\u00e1 a hl\u00fapa, rodi\u010dia ju za\u010dali hromadne vracia\u0165 sp\u00e4\u0165 a p\u00fdta\u0165 si svoje peniaze. A to v takej miere, a\u017e sa to dostalo do m\u00e9di\u00ed a t\u00fdmto \u0161t\u00fdlom za\u010dali hru vraca\u0165 v\u0161etci a firma Atari utrpela viac ne\u017e mili\u00f3n dol\u00e1rov\u00e9 straty! Za druh\u00fd z\u00e1sadn\u00fa ne\u00faspech by som ozna\u010dil krok Nintenda, ktor\u00e9 v 90tich rokoch odmietlo spolupr\u00e1cu s dnes u\u017e najzn\u00e1mej\u0161ou firmou v tomto obore &#8211; Sony. Do roku 95 Sony v porovnan\u00ed s Nintendom p\u00f4sobil ako trpasl\u00edk. Sony pri\u0161li za Nintendom s projektom, o ktor\u00fd sa chc\u00fa podeli\u0165. M\u00e1 \u00eds\u0165 o hern\u00fa konzolu, ktor\u00e1 bude schopn\u00e1 prehr\u00e1va\u0165 CD. Nintendo ich v\u0161ak odmietlo a dnes vid\u00edme, \u017ee od tohto osudov\u00e9ho kroku je firma Sony podstatne a vidite\u013ene \u00faspe\u0161nej\u0161ia, ne\u017e kedysi ob\u00e1van\u00fd obor Nintendo.                                                                                                                                                                                                                                                                                                                                                                                                "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Finan\u010dn\u00e9 prepad\u00e1ky","item":"https:\/\/www.lienkalenka.sk\/financne-prepadaky\/#breadcrumbitem"}]}]